Before Amendment
After Amendment
The Pinkfong Integrated Services(the “Pinkfong Services”), including Pinkfong Store(store.pinkfong.com), Pinkfong Store(pinkfongstore.com), the Pinkfong Store mobile application services(store.pinkfong.com only), Pinkfong TV mobile application services, Pinkfong Homeschool Play mobile application services, Pinkfong Homeschool services, Pinkfong interactive mobile application services, Pinkfong official website, Pinkfong business help center services, and SEALOOK SHOP, and Pinkfong Plus Subscription operated by The Pinkfong Company, Inc.(the “Company”) value users’ personal information and do their best to ensure users have their personal information provided to the Pinkfong Services protected while using the services.
The Pinkfong Integrated Services (the “Pinkfong Services”), including Pinkfong Store (store.pinkfong.com), Pinkfong Store (pinkfongstore.com), the Pinkfong Store mobile application services (store.pinkfong.com only), Pinkfong TV mobile application services, Pinkfong interactive mobile application services, the Pinkfong.com website, The Pinkfong Company website, Pinkfong business help center services, SEALOOK SHOP, and the Pinkfong Plus Subscription operated by The Pinkfong Company, Inc. (the “Company”), value users’ personal information and do their best to ensure that personal information provided by users in connection with their use of the Pinkfong Services is protected.
Section 1. (a) Collected personal information
2) Scope of personal information that may be collected during service use and business processing:
a) Pinkfong Store – Provided via Website and Mobile App
Section 1. (a) Collected personal information
2) Scope
of personal information that may be collected during service use and business processing:
a) Pinkfong Store (store.pinkfong.com) – Provided via Website and Mobile App
*For purchases made by non-Members, separate consent for the collection and use of personal information will be obtained.
2) Scope of personal information that may be collected during service use and business processing:
b) Pinkfong TV Mobile Application Services
- Initial service device identification number(device ID or IMEI), region format
- Information on the user’s status(account name, nickname, store name in use)
- Photograph, cookie, date of visit, service use log, improper use log
- (KakaoTalk-/Facebook-linked service) KakaoTalk/Facebook ID
2) Scope of personal information that may be collected during service use and business processing:
b) Pinkfong TV Mobile Application Services
- Initial service device identification number(device ID or IMEI), region format
- Information on the Member’s status(account name, nickname, store name in use)
- Photograph, cookie, date of visit, service use log, improper use log
- (KakaoTalk-/Facebook-linked service) KakaoTalk/Facebook ID
Section 1. (a) Collected personal information
(c) Pinkfong Homeschool Mobile Application Services
- Name, address, contact information
- Records of use/suspension of services, access log, cookie, access IP information
- (Product purchase, payment and delivery, refund service) Payment information on bank account/credit card, point-card number, transaction history, whether a cash receipt is issued, etc.
- (Product purchase, payment and delivery, refund service) Delivery information, including the address/name/contact information of the recipient
- (Mobile device) Device identification number, OS information, advertising identifier, telecommunications company, whether ‘PUSH’ notification is received
- (Purchase of overseas delivered product) Customs ID number
- (Survey and event) Other selective personal information
<Deleted>
Section 1. (a) Collected personal information
(d) Pinkfong Interactive Mobile Application Services
- Initial service device identification number(device ID or IMEI), region format
- Device information(model, device type, OS version)
- Photograph, cookie, date of visit, service use log, improper use log
- (KakaoTalk-/Instagram/Facebook-linked service) KakaoTalk/Instagram/Facebook ID
Section 1. (a) Collected personal information
(c) Pinkfong Interactive Mobile Application Services
- Initial service device identification number(device ID or IMEI), region format
- Device information(model, device type, OS version)
- Photograph, cookie, date of visit, service use log, improper use log
- (KakaoTalk-/Instagram/Facebook-linked service) KakaoTalk/Instagram/Facebook ID
Section 1. (a) Collected personal information
2) Scope of personal information that may be collected during service use and business processing:
e) Pinkfong Business Help Center
- (Submitting a request) email, name, contact information
Section 1. (a) Collected personal information
2) Scope of personal information that may be collected during service use and business processing:
d) Pinkfong Business Help Center
- (Submitting a request) email, name, contact information
- Service usage and suspension records, access logs, cookies, and access IP information
*Separate consent for the collection and use of personal information is obtained when a non-member submits a 1:1 inquiry.
Section 1. (a) Collected personal information
2) Scope of personal information that may be collected during service use and business processing:
f) SEALOOK SHOP
- Name, address, contact information
- Records of use/suspension of services, access log, cookie, access IP information
- (Product purchase, payment and delivery, refund service) Payment information on bank account/credit card, point-card number, transaction history, whether a cash receipt is issued, etc.
- (Product purchase, payment and delivery, refund service) Delivery information, including the address/name/contact information of the recipient
- (Purchase of overseas delivered product) Customs ID number
- (Questionnaire and event) Other selective personal information
Section 1. (a) Collected personal information
2) Scope of personal information that may be collected during service use and business processing:
e) SEALOOK SHOP
- Name, address, contact information
- Records of use/suspension of services, access log, cookie, access IP information
- (Product purchase, payment and delivery, refund service) Payment information on bank account/credit card, point-card number, transaction history, whether a cash receipt is issued, etc.
- (Product purchase, payment and delivery, refund service) Delivery information, including the address/name/contact information of the recipient
- (Purchase of overseas delivered product) Customs ID number
- (Questionnaire and event) Other selective personal information
*Separate consent for the collection and use of personal information is obtained when a non-member purchases a product(s).
Section 1. (a) Collected personal information
(g)Pinkfong Plus Subscription
- Original service device unique identifier (Device ID or IMEI), regional format
- User’s status information (account name, store name in use)
- Service usage and cessation records, access logs, cookies, access IP information
- Payment information such as bank account details, credit card information, transaction details, and cash receipt issuance status (for purchase, change, cancellation, or refund of subscription services)
- Mobile network provider and contact details (for purchase, change, cancellation, or refund of subscription services)
- Other selective personal information (for surveys and event participation)
Section 1. (a) Collected personal information
(f) Pinkfong Plus Subscription
- Original service device unique identifier (Device ID or IMEI), regional format
- User’s status information (account name, store name in use)
- Service usage and cessation records, access logs, cookies, access IP information
- Payment information such as bank account details, credit card information, transaction details, and cash receipt issuance status (for purchase, change, cancellation, or refund of subscription services)
- Mobile network provider and contact details (for purchase, change, cancellation, or refund of subscription services)
- Other selective personal information (for surveys and event participation)
Section 1. (a) Collected personal information
2) Scope of personal information that may be collected during service use and business processing:
h) Pinkfong Store - available only as website
- Name, address, contact information
- Records of use/suspension of services, access log, cookie, access IP information
- (When purchasing products, making payments, handling delivery, or providing refund services) Payment information such as bank account details, credit card information, point-card number, transaction history, whether a cash receipt is issued, etc.
- (When purchasing products, making payments, handling delivery, or providing refund services) Delivery information, including the address/name/contact information of the recipient
- (When conducting surveys or promotional events) Other selective personal information
- (When using simple payment services) Simple payment registration information
- (When linked with Youtube Shopping) YouTube service integration information
Section 1. (a) Collected personal information
2) Scope of personal information that may be collected during service use and business processing:
g) Pinkfong Store (pinkfongstore.com) - available only as website
- Name, address, contact information
- Records of use/suspension of services, access log, cookie, access IP information
- (When purchasing products, making payments, handling delivery, or providing refund services) Payment information such as bank account details, credit card information, point-card number, transaction history, whether a cash receipt is issued, etc.
- (When purchasing products, making payments, handling delivery, or providing refund services) Delivery information, including the address/name/contact information of the recipient
- (When conducting surveys or promotional events) Other selective personal information
- (When using simple payment services) Simple payment registration information
- (When linked with Youtube Shopping) YouTube service integration information
*Separate consent for the collection and use of personal information is obtained when a non-member purchases a product(s).
Article 3 Collected Personal information; Method of Collection
Section 1.a. Collected personal information
2) Scope of personal information that may be collected during the use of services and business operation
N/A
Article 3 Collected Personal information; Method of Collection
Section 1.a. Collected personal information
2) Scope of personal information that may be collected during the use of services and business operation
h) Pinkfong.com Website
(i) The Pinkfong Company Website
- Service usage and suspension records, access logs, cookies, and connection IP information
Article 4 Purpose of Collection/Use of Personal Information
Section 1.d. Utilization for the development of new services and marketing
- Provision of services and placement of advertisements according to statistical characteristics, confirmation of the validity of services
- Provision of customized services to integrated-service members, development of various new services and provision of customized services
- Provision of marketing information on, and opportunities to participate in, events, examination of access frequency
- Use for marketing purposes, including events with partners and service promotion, analysis of customer information and service development for marketing purposes, statistics on members’ uses of services
Article 4 Purpose of Collection/Use of Personal Information
Section 1.d. Utilization for the development of new services and marketing
- Provision of services and placement of advertisements according to statistical characteristics, confirmation of the validity of services
- Provision of customized services to integrated-service members, development of various new services and provision of customized services
- Provision of marketing information on, and opportunities to participate in, events, examination of access frequency (Marketing text messages and marketing emails are provided only upon receiving separate optional consent.)
- Use for marketing purposes, including events with partners and service promotion, analysis of customer information and service development for marketing purposes, statistics on members’ uses of services
Article 4 Purpose of Collection/Use of Personal Information
Section 3. The Company may collect and use the following behavioral information in order to provide optimized services and benefits, such as online customized advertisements, by using user’s behavioral information such as the user’s visit history, collected when the user uses the Pinkfong Services.
Purpose of Collection
- To provide personalized product recommendation service(including advertisements) based on user’s interest and disposition
- To utilize user’s behavioral information for new product development and service reform
Names of Advertising Partners for Personalized Product Recommendation Service (Including Advertisements)
N/A
Exercise of control by users
- Web browser : Internet Explorer, Chrome, Firefox, Safari
- Smartphone: iPhone, Android
Article 4 Purpose of Collection/Use of Personal Information
Section 3. The Company may collect and use the following behavioral information in order to provide optimized services and benefits, such as online customized advertisements, by using user’s behavioral information such as the user’s visit history, collected when the user uses the Pinkfong Services. Such behavioral information does not in itself constitute personal information; however, if it is combined with other information and thereby deemed to constitute personal information, the Company shall manage such information securely in accordance with applicable laws and regulations.
Purpose of Collection
- To provide personalized product recommendation services (including advertisements) based on Members’ interests and disposition
- To utilize user’s behavioral information for new product development and service reform
Names of Advertising Partners for Personalized Product Recommendation Services (Including Advertisements)
- Google LLC
Exercise of control by users
- Web browsers: Microsoft Edge, Chrome, Firefox, Safari
- Smartphones: iPhone, Android
Article 5 Provision/Sharing of Personal Information
Section 1. The integrated-service member becomes the member of the Pinkfong Store, Pinkfong Store, Pinkfong Store mobile application, Pinkfong TV mobile application, and SEALOOK SHOP website and can use the Pinkfong Integrated Services with one ID. Usage history for each service is managed separately.
Article 5 Provision/Sharing of Personal Information
Section 1. The integrated-service Member becomes the Member of the Pinkfong Store(store.pinkfong.com), Pinkfong Store(pinkfongstore.com), Pinkfong Store mobile application, Pinkfong TV mobile application, and SEALOOK SHOP website, and the Pinkfong Plus Subscription Management Service, and may use the Pinkfong Integrated Services with a single ID. Usage history for each service is managed separately.
Article 6 Entrustment of Processing of Collected Personal Information
|
Entrusted Task |
Company |
|
Delivery of ordered products |
DUKYUN WAVE |
|
Short Message Service |
SEJONG Telecom Co., Ltd. |
|
Short Message Service and Kakaotalk Application Info-talk Service |
KT Hitel Co., Ltd. |
Article 6 Entrustment of Processing of Collected Personal Information
|
Entrusted Task |
Company |
|
Delivery of ordered products |
Logisfit |
|
Short Message Service |
SEJONG Telecom Co., Ltd. (For Members with a South Korean mobile carrier) |
|
Short Message Service and Kakaotalk Application Info-talk Service |
Solapi (For Members with a South Korean mobile carrier) |
Article 9 Operation/Utilization of Cookie
Section 1.d. Marketing Cookies(Pinkfong Store, Affiliate)
Marketing cookies could be set by us or our affiliates through our website. They are used to build a profile of your interests so that other sites can show you ads related to our products and our affiliates. These cookies do not store your personal information directly, but are based on uniquely identifying each user's browser and internet device. If you do not accept these cookies, you will still see ads from us and our affiliates, but they will not personalize your interests.
Article 9 Operation/Utilization of Cookie
Section 1.d. Marketing Cookies(Pinkfong Store((store.pinkfong.com), Pinkfong Plus Subscription Management Affiliate)
Marketing cookies could be set by us or our affiliates through our website. They are used to build a profile of your interests so that other sites can show you ads related to our products and our affiliates. These cookies do not store your personal information directly, but are based on uniquely identifying each user's browser and internet device. If you do not accept these cookies, you will still see ads from us and our affiliates, but they will not personalize your interests.
Article 9 Operation/Utilization of Cookie
Section 1.d. Marketing Cookies(Pinkfong Store((store.pinkfong.com) Affiliate)
Marketing cookies could be set by us or our affiliates through our website. They are used to build a profile of your interests so that other sites can show you ads related to our products and our affiliates. These cookies do not store your personal information directly, but are based on uniquely identifying each user's browser and internet device. If you do not accept these cookies, you will still see ads from us and our affiliates, but they will not personalize your interests.
2. The Company uses cookies for the following purposes:
a. To analyze the frequency/time, etc. of access of members and non-members and learn users’ tastes and interests to use such information as a yardstick for target marketing, service innovation, etc.; and
b. To provide members with differentiated opportunities to request participation in various events of the Company based on the degree of their previous participation and access frequency and unique information tailored to their interests.
* Installation of Cookie, and Refusal thereof
- The user may choose to install cookies. Therefore, users may permit all cookies by setting an option in their web browsers, go through verification procedures whenever cookies are stored, or refuse the storage of all cookies.
- To refuse the installation of cookies, the user may select an option in his/her web browser to permit all cookies, go through verification procedures whenever cookies are stored, or refuse the storage of all cookies.
- If a user refuses the installation of cookies, problems may occur in the provision of services to him/her.
- At any time, you may view the cookie management settings used by your web browser, and delete any cookies it has stored, which must be done one by one. To make your search easier, please find below a list of direct links for each of the main browsers in use.
- Google Chrome
- Firefox
- Edge
- Safari
- Opéra
Article 9 Operation/Utilization of Cookie
Section 1.d. Marketing Cookies(Pinkfong Store((store.pinkfong.com) Pinkfong Plus Subscription Management Affiliate)
Marketing cookies could be set by us or our affiliates through our website. They are used to build a profile of your interests so that other sites can show you ads related to our products and our affiliates. These cookies do not store your personal information directly, but are based on uniquely identifying each user's browser and internet device. If you do not accept these cookies, you will still see ads from us and our affiliates, but they will not personalize your interests.
2. The Company uses cookies for the following purposes:
a. To analyze the frequency/time, etc. of access of members and non-members and learn users’ tastes and interests to use such information as a yardstick for target marketing, service innovation, etc.; and
b. To provide members with differentiated opportunities to request participation in various events of the Company based on the degree of their previous participation and access frequency and unique information tailored to their interests.
* Installation of Cookie, and Refusal thereof
- The user may choose to install cookies. Therefore, users may permit all cookies by setting an option in their web browsers, go through verification procedures whenever cookies are stored, or refuse the storage of all cookies.
- To refuse the installation of cookies, the user may select an option in his/her web browser to permit all cookies, go through verification procedures whenever cookies are stored, or refuse the storage of all cookies.
- If a user refuses the installation of cookies, problems may occur in the provision of services to him/her.
- If information collected via cookies is combined with other data and deemed to be personal information, the Company shall manage such information securely in accordance with applicable laws and regulations.
- At any time, you may view the cookie management settings used by your web browser, and delete any cookies it has stored, which must be done one by one. To make your search easier, please find below a list for each of the main browsers in use and how to customize your cookie settings:
|
Browers |
How to customize cookie settings |
|
Microsoft Edge |
Select Settings > Select Privacy, search, and services > Click the Cookies and site permissions tab > Adjust Cookie settings |
|
Chrome |
Select Settings > Select Privacy and security > Select Third-party cookies (or Site settings) > Adjust Cookie settings |
|
Firefox |
Select Settings (or Options) > Select Privacy & Security > Go to History and select Use custom settings for history > Adjust Cookie settings |
|
Safari |
Select Settings (or Preferences) > Select the Privacy tab > Adjust Cookies and website data settings |
Article 16 Obligation of Notification
This Privacy Policy will enter into force on May 16, 2025. If any part hereof is deleted or modified, or new provisions are added hereto, according to changes to the government’s policies or security technologies, the Company will notify such deletion, modification or addition via the websites and application services of the Pinkfong Services by no later than seven days prior to the relevant amendment.
Article 16 Obligation of Notification
This Privacy Policy will enter into force on March 30th, 2026. If any part hereof is deleted or modified, or new provisions are added hereto, according to changes to the government’s policies or security technologies, the Company will notify such deletion, modification or addition via the websites and application services of the Pinkfong Services by no later than seven days prior to the relevant amendment.